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Recruitment agency marketing ideas: ask candidates what they want

The fastest way to market a recruitment agency online is to add vanes: one tap questions on salary transparency, remote work and what candidates actually want. Two seconds to answer, anonymous, and every tally is hiring market data you can sell into.

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What is a vane?

A one tap question you place anywhere on your website.

  1. 1
    Place the vane… anywhere

    Engage visitors throughout your web content.

  2. 2
    Visitors tap

    It's intended to be quick, fun and interesting.

  3. 3
    You get the data

    Live in your dashboard: to fix problems early, plan the menu, and publish numbers worth quoting.

Recruitment poll questions to steal

Questions people actually answer.

Paste these into the builder or swap in your own sectors. Every argument you have with clients is a question candidates would settle in one tap.

Engage visitors

Your site talks with customers instead of at them, and they come back to see how everyone voted.

Run a better shop

Real answers on the menu, prices and hours, from the people who pay for them.

Get cited by search and AI

Original numbers only you have, the kind Google and AI answers quote.

Protect your reviews

Hear about a rough visit while you can still fix it, and know what people love.

Own the market data

Every agency publishes a salary guide once a year from data everyone else also has. A live tally of what candidates in your niche actually want is proprietary, current, and the reason clients call you first.

Where should it go on a recruiting agency website?

The right format for every part of your site.

The best spots are job listing pages, the candidate resources page, the client page, the salary guide, and the application confirmation.

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What would make you apply?
Job listing pages

A quick question that makes browsing candidates engage.

Best formatRank It

Hiring market data you can sell into.

You get the data

The crowd tells you what to do next.

Every answer lands in your dashboard the moment it's given. Spot a rough morning before it becomes a review, see which drinks earn their place, and export it all in one click.

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Illustrations with sample answers.

Run it as a survey

Same questions. One link.

Send the same 3 questions as one anonymous link, by email, QR code or receipt. Answers come back person by person.

Build this survey, prefilled → How surveys work

Common questions

What owners ask us.

How do recruitment agencies attract better candidates?

Treat candidates as an audience rather than inventory. Asking what they actually want, publishing the results, and committing publicly to replying to everyone makes your job pages somewhere candidates return to.

What should a recruitment website have besides job listings?

Live market data. A rolling tally of candidate priorities in your sector beats an annual salary guide, and it gives you something genuinely useful to send a client.

Can this help win client business?

Directly. Walking into a pitch with a live number showing what candidates in that niche demand is far more persuasive than a general market opinion.

Do candidates need an account to answer?

No. Anonymous single taps, which is exactly why candidates answer honestly about salary and their current employer.

VANE it for recruiting agencies

Ask candidates what actually matters

One script tag, free to start, and your next client pitch opens with live market data.

Start free How to install it