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Kitchen fitter marketing ideas: nobody can compare the quotes

The fastest way to market a kitchen company online is to add vanes: one tap questions on budgets, what quotes leave off and what people regret. Two seconds to answer, no login, and the tally makes your quote the honest one.

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HOW LOUD · STANDARD

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What is a vane?

A one tap question you place anywhere on your website.

  1. 1
    Place the vane… anywhere

    Engage visitors throughout your web content.

  2. 2
    Visitors tap

    It's intended to be quick, fun and interesting.

  3. 3
    You get the data

    Live in your dashboard: to fix problems early, plan the menu, and publish numbers worth quoting.

Kitchen fitter poll questions to steal

Questions people actually answer.

Paste these into the builder or swap in your own services. What catches people out is what your site should explain.

Engage visitors

Your site talks with customers instead of at them, and they come back to see how everyone voted.

Run a better shop

Real answers on the menu, prices and hours, from the people who pay for them.

Get cited by search and AI

Original numbers only you have, the kind Google and AI answers quote.

Protect your reviews

Hear about a rough visit while you can still fix it, and know what people love.

Make your quote comparable

Homeowners cannot compare kitchen quotes and know it. Publishing what typically gets excluded turns your higher first number into evidence of honesty rather than expense.

Where should it go on a kitchen company website?

The right format for every part of your site.

The best spots are the pricing page, the design page, the quote follow up, the install guide, and the completed projects page.

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No two kitchen quotes are comparable

Worktops, appliances, making good, electrics. Everyone includes a different set and calls it a quote. Worth counting what people actually got caught by.

The pricing page

The exclusions ballot, which reframes your quote.

Best formatRank It

Makes your quote the comparable one.

You get the data

The crowd tells you what to do next.

Every answer lands in your dashboard the moment it's given. Spot a rough morning before it becomes a review, see which drinks earn their place, and export it all in one click.

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Illustrations with sample answers.

Run it as a survey

Same questions. One link.

Send the same 3 questions as one anonymous link, by email, QR code or receipt. Answers come back person by person.

Build this survey, prefilled → How surveys work

Common questions

What owners ask us.

How do kitchen companies compete on more than price?

Make the quotes comparable. Publishing a ranked list of what usually gets excluded turns your higher headline number into the honest one, which is the only way to beat an incomplete cheaper quote.

What should a kitchen website have besides galleries?

Budget reality and honest exclusions. Both save wasted design appointments and position you as the company that explains rather than sells.

Can this reduce wasted appointments?

Considerably. A public budget guess with real ranges means the people booking a design visit already know roughly what a kitchen costs.

Do homeowners need an account?

No. One anonymous tap, which is why people answer while holding three quotes.

VANE it for kitchen fitters

Publish what other quotes leave off

One script tag, free to start, and your price stops looking expensive.

Start free How to install it